"What an insightful book! Teachers, researchers, parents, and anyone who cares about children and reading will deepen their understanding of the crucial role that pleasure reading plays in young people’s lives."
- Naomi S. Baron
"Dr Kucirkova has written a powerful book about the growing impact of technology induced personalization on children and our collective future. The book contains rich information to how children learn that is embedded in context including social science, child development, philosophy and literature. A must read!"
- Prof Barry Zuckerman, MD